Hi, I'm Deena.
I’ve been “the creative one” my whole life. Now, I’m leading a talented team of designers at Opower, where our mission is to empower everyone on the planet to use less energy. My sweet spots: user-centered design, building design teams, understanding how people all over our country use energy.
I’ve spent my career building user-friendly products and experiences, and I’m passionate about using design to solve some of our planet’s big problems. I write about design and behavioral science, and you can find me on LinkedIn.